About Us - Label by Anuja | Timeless Elegance & Craftsmanship
At Heena Boutique (Label by Anuja), we believe in creating more than just clothes; we create experiences. Our designs are meant to make you feel confident, graceful, and effortlessly stylish, no matter the occasion. Founded by Anuja Wadkar Salecha , Heena Boutique is a reflection of timeless elegance and modern sophistication. We are a brand that celebrates the essence of beauty through meticulously crafted clothing, designed for those who appreciate the finer things in life.
At the core of our brand, we are committed to providing quality and affordability. With our own manufacturing house, we aim to deliver premium fabric products at surprisingly reasonable prices. This dedication allows us to connect with our audience swily, offering them luxurious pieces that elevate their everyday style.
Anuja Wadkar Salecha
As a fashion designer herself, Anuja understands the importance of marrying style with comfort. Her tenure with Rahul Mishra and Nakul Saini instilled in her a passion for excellence and a commitment to pushing the boundaries of creativity. Drawing inspiration from her personal journey and professional expertise, Label by Anuja was born with a singular vision – to offer chic yet effortless fashion that transcends age and embraces individuality.
Driven by a commitment to inclusive sustainability, LBA believes in sustainable practices at every turn – from sourcing sustainable materials to responsible manufacturing, we prioritize environmental stewardship. But our mission extends beyond sustainability alone. We champion diversity, inclusiveness, and philanthropy, recognizing the inherent value in celebrating individuality.
